Mobile Marketing Services

E-Commerce Websites

E-Commerce the recent boom in the Indian Market, an idea which has the potential which can increase your sales and expand your business to a wide range of audience.

ASCII has built some sophisticated E-Commerce portals and assisted in multiple projects as moderators.

E-commerce is a transaction of buying or selling online. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-mail. E-commerce businesses may also employ some or all of the followings:

  • Online shopping web sites for retail sales direct to consumers
  • Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer-to-consumer sales
  • Business-to-business buying and selling;
  • Gathering and using demographic data through web contacts and social media
  • Business-to-business (B2B) electronic data interchange
  • Marketing to prospective and established customers by e-mail or fax (for example, with newsletters)
  • Engaging in retail for launching new products and services
  • Online financial exchanges for currency exchanges or trading purposes.

Contemporary electronic commerce can be classified into categories. The first category is business based on types of goods sold (involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electronic commerce). The second category is based on the nature of the participant (B2B, B2C, C2B and C2 C). Logistics in e-commerce mainly concerns fulfillment. Online markets and retailers have to find the best possible way to fill orders and deliver products. Small companies usually control their own logistic operation because they do not have the ability to hire an outside company. Most large companies hire a fulfillment service that takes care of a company's logistic needs.

IMPACT ON MARKETS AND RETAILERS

E-commerce markets are growing at noticeable rates. The online market is expected to grow 56% from 2015-2020. Traditional markets are only expected 2% growth during the same time. Brick and mortar retailers are struggling because of online retailer's ability to offer lower prices and higher efficiency. Many larger retailers are able to maintain a presence offline and online by linking physical and online offerings. E-commerce allows customers to overcome geographical barriers and allows them to purchase products anytime and from anywhere. Online and traditional markets have different strategies for conducting business. Traditional retailers offer fewer assortment of products because of shelf space where, online retailers often hold no inventory but send customer orders directly to the manufacture. The pricing strategies are also different for traditional and online retailers. Traditional retailers base their prices on store traffic and the cost to keep inventory. Online retailers base prices on the speed of delivery.

41%

Post Engagement Rate Increase

21%

Page Engagement Rate Increase

+80k

Page Views In Average

180k

Downloads

We provide a bespoke analysis of your mobile marketing strategy tailored to meet business needs. Don’t miss out on a huge business opportunity – go mobile!

Mobile First Design

We ensure a great browsing experience for all users with focused efforts on mobile and desktop.

Accurate Targeting

We know the potential for mobile marketing for business success that's why our mobile campaigns are based on accurate targeting.

SMS Campaings

We use a cross-channel approach that integrates various mobile channels including SMS mobile marketing campaigns.

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Let us help you get your business online and grow it with passion

Contact us and we will provide a Mobile Marketing strategy that will bring significant returns on investment.

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